Juanita Page


JOSEPH & JAMES is a ready-to-wear menswear label based in Melbourne, Australia.

Australian designer and proud Gooreng Gooreng and South Sea Islander woman, Juanita Page, established her brand with the ambition to inject an understated level of sophistication to streetwear. Taking cues from both street silhouettes and sartorial fabrics and detailings, the result is a considered amalgamation of the two disciplines.

Graduating from RMIT in 2017, Juanita has developed an acute appreciation of the artistic process of any medium. Drawing inspiration from a variety of expressions–whether that be from the traditional art form, through to music, film, architecture, or culture–her approach to designing embodies the essence of process and refinement.

The name represents two important people in the designer’s life whose characteristics underpin the ethos of the brand: determined, steadfast, authentic and trustworthy.

JOSEPH & JAMES juxtaposes itself against the backdrop of a fast and demanding world. We believe in a better approach; one lived more sustainably. We believe it’s found in the measured disposition, encapsulated in the 'slower' notion of refinement: composed, but resolute.

Environmentally-Friendly Packaging

To play our part in minimising our environmental impact on the planet, we deliver your garments in boxes made from 69% recycled materials. Our cards are printed on 100% recycled paper using an eco-friendly printing process, and our FSC-certified tissue paper, and 100% recycled and biodegradable packaging tape, are both printed using soy-based inks.

We've joined 1% for the Planet in committing 1% of all sales to environmental causes.